At Marathon, we either control or influence each aspect of the Bitcoin mining technology stack, from the pool down to the ASIC. We operate our own mining pool (“MaraPool”), build custom firmware, invest in hardware, and design infrastructure (e.g., immersion cooling systems). By vertically integrating our technology, we aim to improve efficiency, increase innovation, and streamline our operational processes.
10
.
31
.
2023
Production & Operation Updates
"Optimize" | Marathon Digital Holdings
Related Media
.jpg)
05
.
20
.
2025
MARA Fireside: Janet George – Bitcoin’s Role in Energy-Efficient AI
In our latest MARA Fireside, CEO Fred Thiel sits down with Janet George — Executive Vice President of AI at Mastercard and MARA board member — to explore how Bitcoin mining is unlocking a new model for energy-efficient AI infrastructure.
05
.
13
.
2025
MARA Fireside: Barbara Humpton - Digital Energy & Prosperity
Join MARA Chairman and CEO Fred Thiel in conversation with Barbara Humpton, CEO of Siemens USA and a member of MARA’s board of directors, as they examine the evolving relationship between energy, compute, and national security.
05
.
28
.
2025
LG-Backed Venture Pado AI Orchestration Collaborates with Mara on New Data Center Power Management Solutions
LG NOVA-backed company, Pado AI, has partnered with MARA to use Bitcoin mining as a flexible energy asset for grid-responsive power management.